“ If you fail to plan, you are planning to fail " - Benjamin Franklin
This famous quote captures the idea behind the concept of “ Chanakyaneeti : Case Deciphering Case "
The importance of planning a marketing strategy can be no more significant than it is in today’s rapidly changing business environment. A good marketing strategy can lead a business to new heights and hence can help in increasing its effectiveness.
Chanakyaneeti, the flagship event of MarkQuest is here to test these skills. Students from various colleges will participate in the same to fight for the title of “ The Marketing Mogul ”
This famous quote captures the idea behind the concept of “ Chanakyaneeti : Case Deciphering Case "
The importance of planning a marketing strategy can be no more significant than it is in today’s rapidly changing business environment. A good marketing strategy can lead a business to new heights and hence can help in increasing its effectiveness.
Chanakyaneeti, the flagship event of MarkQuest is here to test these skills. Students from various colleges will participate in the same to fight for the title of “ The Marketing Mogul ”
Rules of the Game:
- The event will comprise of 2 rounds.
- The first round will be a preliminary round which will be an Online Event-Case study wherein students from various colleges can participate.
- Students can take part in a team of 2 or 3.
- The shortlisted teams of the online case study will then be given an another case study which they have to present on campus on the day of the event, MarkQest 2014 i.e. 06-03-2014.
- Many attractive cash prizes with certificates are to be won.
- Registrations begin from 24-02-2014
- Registrations end on 26-02-2014 ( 7:00 PM)
Results of CHANAKYANEETI Preliminary Round
Team Name College
Byzantines IIM Rohtak
Kautilya DBE University of Delhi
Limitless IIM Rohtak
Lazy IIM Rohtak
Mark-e-tics DBE University of Delhi
Team Name College
Byzantines IIM Rohtak
Kautilya DBE University of Delhi
Limitless IIM Rohtak
Lazy IIM Rohtak
Mark-e-tics DBE University of Delhi
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